Americans are buying more gifts for themselves-spu

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Americans are purchasing more gifts on their own,[link widoczny dla zalogowanych]
Who is that lucky person at the top of your holiday list this year,[link widoczny dla zalogowanych]? Maybe someone very familiar,[link widoczny dla zalogowanych]?
This year,[link widoczny dla zalogowanych], self-gifting has hit an all-time high. Last year the figure was as much as 19 percent for surveys that went before Christmas. And also the post-Christmas surveys demonstrated that 26 % of respondents had made holiday purchases for Numero Uno. This year,[link widoczny dla zalogowanych], the figure has already been up to and including whopping 32 percent.
The nation's Retail Federation has alsogot something on their own,[link widoczny dla zalogowanych].
What is going on? Are we increasingly self-oriented? Not. NPD posits that the self-gifting trend could be more about hard economic times. The idea would be that the trend has grown as retailers address the crappy economy by vigorously promoting Black Friday,[link widoczny dla zalogowanych], Cyber Monday along with other discount opportunities. So consumers began to wait to purchase that new TV before holidays roll around. Taking advantage of deals might be more a sign of economic prudence than narcissistic extravagance.
There's also a pervasive feeling that,[link widoczny dla zalogowanych], damnit,[link widoczny dla zalogowanych], we deserve it. Americans arehorribly overworkedcompared with other nations. That's even more than the notoriously nose-to-the-grindstone Japanese. Guess what they enter France and Finland? Thirty days. A whole month off. Paid.
According to the Bureau of Labor Statistics,[link widoczny dla zalogowanych], the productivity of American workers has jumped 400 percent since 1950. We should be working fewer hours,[link widoczny dla zalogowanych], but we most assuredly aren't. We're working more. And most people aren't profiting from it,[link widoczny dla zalogowanych], either. Americans who get paltry vacations and face stagnant wages can hardly be blamed for thinking of doing something on their own when the holidays plainly. And there is a large benefit to self-gifting: you receive something you want.
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